Study on Gender Dimensions in the Affected Areas in Somalia 2019
Background
The United Nations Children’s Fund (UNICEF) sought to investigate gender dimensions related to the thematic areas of their work in Somalia.
Challenge
To collect data on gender dimensions in education, health, nutrition, child protection, WASH, social protection and local governance in Somalia.
Problem
- Need to understand the gender dimensions related to UNICEF's work in Somalia.
Solution
- Study on gender dimensions related to thematic areas of UNICEF work in Somalia.
Our Approach
Farsight Africa leveraged their expertise in providing media monitoring analysis and research services to carry out the assignment in Sierra Leone. The project activities include:
- Social media monitoring and content management
- Weekly Media Digests that cover content across all media
- Daily and weekly roundup of all media coverage around UNICEF programmes
- Monthly in-depth content analysis of radio, television and social media spots, talk shows and posts/hits.
- Provide social listening services on select thematic issues.
- Daily monitoring summaries of UNICEF media coverage in national, local and community media (online). Summaries of social media trends on Facebook, Twitter, Instagram, WhatsApp, and YouTube for trending issues/topics on women and children; organizations engaged in protecting children’s rights; key influencers and individuals passionate about children’s issues.
- Analytics of UNICEF reach, engagement and impact according to indicators share of voice on children’s issues in online media, percentage of media coverage that includes UNICEF key messages in the country, number of articles/stories with UNICEF mentions in top tier media outlets.
Results
UNICEF is kept abreast on matters relevant to their thematic focus in Sierra Leone.
